The primary aim of this project is to conduct a thorough revamp of the Bank’s primary website, afdb.org, in accordance with the newly introduced style guide. The initial phase of the project will prioritize the implementation of the fresh design and stylistic elements. The central objective of this assessment is to guarantee the website’s adherence to a unified and coherent visual identity, all while upholding standards of usability, accessibility, and user experience.

The chosen firm will bear the responsibility of conducting a comprehensive assessment of the website and subsequently taking actions to:

1. Align with Brand Identity: Ensure the website’s design, colors, typography, and imagery adhere to the bank’s updated style guide to maintain brand consistency.
2. Enhance User Experience: Improve website navigation, layout, and overall usability to provide a seamless and user-friendly experience for visitors.
3. Responsive Design: Ensure the website is fully responsive, adapting to various screen sizes and devices, including mobile phones and tablets.