The CGIAR System Organization invites qualified global creative and PR agencies to submit proposals for a two-year framework agreement to support communication initiatives that drive fundraising, public awareness, and stakeholder engagement. The selected agency will work on campaigns across multiple regions, including Europe, North America, Australasia, and over 100 countries in the Global South.

Scope of Work Includes:

• Creative development, branding, storytelling, and multimedia production
• Campaign strategy, digital engagement, influencer partnerships
• Web content and module development (Drupal/Aquia)
• Public relations, media outreach, and event support
• Production of strategic documents (e.g., investment cases, reports)

Key Proposal Components:

• Technical and commercial proposals (submitted separately)
• Case studies (fundraising & behavior change campaigns)
• PR/media strategy examples and reporting templates
• Global network and resource capabilities
• Detailed pricing model in USD

Proposal Submission & Contact Information:

• Submit both narrative and fee proposals (in separate documents) to smo-bidding@cgiar.org by April 14, 2025.
• Letter of intent to bid, and questions must be submitted by April 02, 2025, and responses will be provided by April 04, 2025.

For full details, download the RFP document

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  Download RFP

   

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  Download Annex 1: Agreement for Services template

   

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  Download Annex 2: Letter of Intent Template